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L'Oréal decides to go virtual to recruit talent from around the world.
“The collaboration with MEETYOO was a pioneering experience and rewarding to work on. We enjoyed the team spirit of MEETYOO during the project, from design to delivery.”
— L’Oréal TA LAB Representative
What?
L’Oréal’s Talent Acquisition (TA) team wanted to invite their entire TA community to their TA LAB event while maintaining the level of personal care they are known for.
How?
L’Oréal was able to do this by going virtual with MEETYOO Pro where they offered engaging workshops, live presentations, networking opportunities, and much more.
Success!
Not only did they save costs and reduce emissions by cutting travel, but they also quadrupled their attendance rate compared to previous years.
The engaging week resulted in over 60 topics discussed in keynotes, attendance from 50 different countries, and 10 hours of daily chat availability by the TA International team.
Participants left feeling inspired and engaged. This feedback was a result of solely focusing our digital event on L’Oréal’s primary needs: creating an interactive, flexible and personal experience.
L’Oréal's key requirements for their virtual platform
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